Our CoWorking People series presents Crazy Town’s member companies.

Sauna from Finland is a Finnish sauna expertise association and company network with a mission to help people worldwide experience the truly relaxing and authentic Finnish sauna. Together with its 200+ member companies Sauna from Finland helps hotels, spas, health clubs, and consumers to create authentic Finnish sauna experiences from beginning to end.

Born from the idea that everyone, regardless of their location, should be able to experience a great, authentic Finnish sauna, the association connects companies while consulting sauna service providers to find the best elements for their sauna service. For the sixth time, this summer the association organized the World Sauna Forum in Jyväskylä with incredible success. Hundreds of sauna professionals and enthusiasts from over 28 different countries gathered together to learn and share their know-how in the picturesque scenery of Central
Finland. See this year’s After Movie below and learn more about next year’s endeavor here.

Sauna from Finland wins the Communicator Award for its Marketing and Communications achievements

Sauna from Finland was recently awarded the Central Finland Communicator Award by the Central Finland Chamber of Commerce, for its outstanding achievement in marketing and communications. The award was given this year for the first time and is granted to a company or organization that has enhanced the positive visibility of the region through its communication efforts.

Sauna from Finland’s extensive work requires professional, strategic, and tactical communication and marketing expertise. In leading networks professionally, trust-building, open communication, and active interaction are key. Likewise, the development of services and innovations demands skilled marketing and communication. Marketing the products and services of companies and organizations involved in experiences and saunas requires an understanding of brand recognition. Sauna from Finland has done this work excellently both domestically and internationally, while also raising awareness of the Central Finland region,” explains Suvi Vuojolainen, chair of the Central Finland Chamber of Commerce, in justifying the selection.

In the communications and marketing at Sauna from Finland, the key theme is conveying the authentic Finnish sauna experience to the world. In our communication, we emphasize the holistic sauna experience: relaxation, well-being, and connection to nature. We must communicate in English so we can reach the widest possible audience. We do targeted communications through various channels and invite people worldwide to get to know and appreciate Finnish well-being through the authentic sauna experience,” explains Titta Pervis, Marketing Manager of Sauna from Finland.

Carita Harju with Titta Pervis
Carita Harju with Titta Pervis

Why Sauna from Finland chose to join the Crazy Town community?

Sauna from Finland joined the Crazy Town community in 2023. “We chose Crazy Town’s remote office space because it offers the perfect balance of flexibility, creativity, and collaboration. The dynamic environment allows me to connect with like-minded professionals, while also giving me the space to work independently when needed. It’s more than just a workspace; it’s a community that promotes innovation and growth,” says Titta Pervis.

You can find the Marketing Manager of Sauna from Finland Titta Pervis working at the Crazy Town Lahti location on most weekdays. ”I will be at the Lahti Crazy Town location most days of the week. If you want to hear more about our work or let me know about your business drop me an email at titta@saunafromfinland.fi”.



www.saunafromfinland.com
www.saunafromfinland.fi
www.worldsaunaforum.com